How to Start and Run a Creative Studio
Executive Summary - Landing the idea 1
A course by HUMAN , Branding and Packaging Studio
About the video: Executive Summary - Landing the idea 1
Overview
“An executive summary allows us to present our business and what we offer, in a brief but concise way and is aimed at customers, suppliers, investors and partners. In this lesson we will learn how to prepare it, as well as the concepts that constitute it, which will serve as a general map to land our business. We will use a tool called Canva Model that we nourish and structure by delving into these concepts in the following lessons.”
In this video lesson HUMAN addresses the topic: Executive Summary - Landing the idea 1, which is part of the Domestika online course: How to Start and Run a Creative Studio. Create a business plan, define your unique identity, and learn to manage your business..
Partial transcription of the video
“Well, now that you know me, It's time to dive right into the course. We will start with an executive summary. An executive summary presents us with precisely the following: what we are, what makes us unique, This is in order to get clients, suppliers and other investors. We will learn how to make it, characteristics, Tools and methodologies for making an executive summary cash to help us throughout the screening and planning our business. We will use a tool called Canva Model, which we will structure and nourish throughout the entire course content. Come with me! It must be remembered that ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: How to Start and Run a Creative Studio
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Category
How to become, Marketing & Business -
Areas
Business, Creative Consulting, Design Management, Marketing
HUMAN
A course by HUMAN
Alejandro Flores is the founder and creative director of Human, a design studio with an international presence that has collaborated with brands such as Pepsico, Avery Dennison and Casa Centinela.
With a career that includes winning awards at the Latin American Design Awards for three consecutive years, Alejandro has shared his vision of design in conferences and workshops at institutions such as Tec de Monterrey and the University of Lima.
His comprehensive and empirical approach to design, based on years of experience, has positioned him as a benchmark in the creative industry.
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